The Sunnier Side of Sunrise Ford

The Boner Group has been the agency of record at Sunrise Ford for over 15 years. Sunrise Ford is one of the oldest car dealerships in Florida. They have been in existence since 1932 – the same year Henry Ford introduced the first one-piece V-8 engine in the Ford V-8 Cabriolet at a price of just $610. Over the years we have experienced three major hurricanes with two direct hits on the east coast of Florida. But Sunrise Ford has embraced the challenges left behind from these storms.

When hurricanes Frances and Jeanne took their toll on the east coast of Florida and caused over $1 million dollars in damage to the dealership, Sunrise Ford accepted this as an opportunity to rebuild in a way few car dealerships have – “Green”. Sunrise Ford remodeled utilizing the latest in “green” technologies.

This technology included installing 168 solar panels on their roof to convert sunlight into energy to help power the needs of the dealership. And not only do they utilize “green” in their building design, but they also embrace “green” as a way of life for the dealership. Biodegradable soaps are used on all of their car washes. And they recycle of all of the paper used at Sunrise Ford.

As Ford rolls out more and more of their alternative fueled vehicles, Sunrise Ford will be one step ahead of their competition. They are not only talking the talk, but they are also walking the walk.